Have you ever uploaded a YouTube shorts video and thought, ‘It’s definitely going viral‘? But it gets stuck at 100 to 200 views. Frustrating, right? Many beginners believe viral is all about luck. Moreover, the truth is, viral shorts are not an accident. But they have different strategies.
In this post, I am going to tell you about six powerful YouTube Shorts tricks. If you apply it, then you can double or triple the views on your YouTube Shorts and grow your channel.
Trick 1: Viral Topic Strategy
Whether your YouTube short video goes viral or totally depends on your selected topic. Many creators struggle not because their content is bad but because they choose the wrong topics. So how can you find viral topics?
Step 1: Always check other big creators’ niches and YouTube Shorts.
You have to see which YouTube short is performing the best. You don’t have to copy the exact content, but you can copy the topic ideas of what they have inside the video. Reminded them the demand already exists, so why not serve the audience with a new unique style?
Step 2: Use Google Trends
- Go to Google Trends.
- Then go to explore.
- And select time past 7 days.
- Select ‘search type’ as ‘YouTube search’.
Within Google Trends you will find out about fresh trending topics and what people are already searching for in Google. So, you can create short videos related to those topics, and instantly views will increase, and there’s more chance of ranking higher.
Trick 2: Average View Duration
Golden rule. YouTube pushes those shorts that people watch till the end.
Think about it: you have to make such videos so that they are more attractive. A viewer decides within 2 to 3 seconds whether they want to continue watching or swipe for new videos.
What you can do:
- Add a transition every 2-3 seconds: try to add a zoom effect, text overlay, etc. to keep viewers engaged.
- Use Subtitles: keep bold text; catchy captions can hold viewers’ attention.
- Add curiosity hooks: Start with a question or shocking statement to grab people to stay in shorts.
Tricks 3: The Power of Longer YouTube Shorts
The creators mostly believe that the short videos perform better. While short videos can get quick attention from the viewers. But the short video cannot hold the user for a long time.
So I will recommend to you that whatever topic you make short videos on, you should make long videos related to the same topic so that you will get more attention from the short videos immediately. And when they watch short videos, they will also watch long videos completely.
Best Practices for Length
- Firstly, aim for a 30- to 60-second video.
- Next, avoid unnecessary filters, voice, etc.
- After that, think about your shorts as a mini story, like a hook (grab attention in the first 3 seconds), value (deliver information or entertainment), and payoff (at the end, give a clear ending or conclusion).
Trick 4: Linking Method to Boost Other Shorts
A smart way to grow faster isto make short videos and connect with others through shorts or long videos. This way, one popular video will drive traffic to all your other videos.
How to do it
- Open YouTube Studio analysis
- Now check which YouTube Shorts are currently gaining views.
- Click on edit and find the related video option.
- Add a link to your recent shorts or long video.
Now whenever someone watches your trending short video, if they like it, then definitely they will watch your other linked YouTube channel video.
Bonus tips: Upload your short as unlisted for one day before making it public. This will help the system to identify and give extra time to analyse it so that it can understand the content inside that video and reach as many audiences as possible from the beginning.
Trick 5: Use Thumbnails for YouTube Shorts
Many creators think that thumbnails are not needed inside short videos because shorts mostly appear in the feed. By the way, thumbnails still play an important role when your video appears in browser or search results.
Moreover, even you can check the very famous YouTuber channel MrBeast, which uses thumbnails for shorts.
Steps to Add a Thumbnail
- Design clear and simple thumbnails. You can use different tools like Canva, Photoshop, etc.
- Now add the thumbnail at the end of the short for 0.5 seconds during editing.
- While uploading, select the frame as a custom thumbnail.
- After uploading, simply go to the editor and trim out the extra part.
Note: This small step will give you additional views. Especially those people who discover your short through search.
Trick 6: Encourage Engagement
YouTube not only measures how long people watch your video but also looks for how many people like, comment and share. If more people like your video, then there is more chance to rank.
How to increase YouTube Shorts engagement
- Always ask a question at the end of your shorts.
- Add a soft call to action (CTA): if this video is helpful for you, let me know in the comment box.
- Always reply to comments, which will make your viewers feel valued.
When engagement increases, then YouTube will receive a strong signal to show your content to more users.
Bonus Trick: Be Consistent
Guys, all the above-given tricks will work when you post shorts regularly on your YouTube channel. This will provide more data to the system and help you to understand what type of YouTube shorts perform best in your niche.
- At least try to post 1 to 2 shorts daily.
- Try different formats such as educational, entertaining or motivational, etc.
- Analyse your results every week and make new content after small research.
Remember: Growth is not an overnight trick. But with regular research and uploading new content with the right strategies, you will see results step by step.
Conclusion – YouTube Shorts
In conclusion, becoming viral on YouTube Shorts is not a matter of luck; moreover, if you choose the right topic, the right content, strong retention with proper length, smart linking and attractive thumbnails, then you have a higher chance to grow your YouTube channel.
In addition, if you apply these six YouTube tricks consistently, you will notice steady growth in your video views and subscribers.
So start today. Pick one trick from this guide, apply it in your next video and check the difference. However, with patience and practice, you will see major changes in your YouTube channel.